PRAFDA – Raf Simons trekt naar Prada

A from 2 April, Raf Simon’s will be co-creative director at the Italian fashion label Prada. There he will collaborate with Miuccia Prada and with equal creative responsibility and decision-making power. This is how it can be read on the Prada Instagram page. The first collection that they create together, the spring and summer collection for women ’21, will be presented in Milan this September.

With that, the many speculations about the next step of Raf Simons are finally answerred. The fashion world was shocked at the end of 2018 when the collaboration with Calvin Klein was stopped. Simons joined the American fashion giant in 2016 as Chief Creative Officer, but had to deal with very different interests than his previous top positions at Dior or Jil Sander.

The creative marriage between Raf Simons (52) and Miuccia Prada (70) is special, but it has been known for some time that Simons is an admirer of the Italian family business. He regularly wears clothes from the brand. Prada is currently taking an independent course in contrast to other well-known labels that belong to larger luxury groups. With the arrival of Raf Simons, they seem to want to gradually prepare themselves for the future, because even though the much-appreciated Miuccia is still firmly in control, given her age, it is not wrong to have someone ready to help her and can take over eventually.